:root{--ink:#0a1715;--ink2:#122824;--paper:#f5f4ee;--white:#fff;--lime:#c7ef45;--teal:#4de0bb;--muted:#66716e;--line:#d9ddd4;--orange:#ff7548;--max:1240px;--radius:18px}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:90px}
body{margin:0;background:var(--paper);color:var(--ink);font-family:"DM Sans",sans-serif;font-size:16px;line-height:1.6}
body.menu-open{overflow:hidden}
a{color:inherit;text-decoration:none}
button,input,select,textarea{font:inherit}
.shell{width:min(var(--max),calc(100% - 48px));margin-inline:auto}
.skip{position:fixed;top:-100px;left:20px;background:var(--lime);padding:10px 16px;z-index:999}
.skip:focus{top:20px}
.site-header{height:80px;position:sticky;top:0;z-index:50;background:rgba(245,244,238,.9);backdrop-filter:blur(16px);border-bottom:1px solid rgba(10,23,21,.1)}
.nav-wrap{height:100%;display:flex;align-items:center;gap:36px}
.brand{display:flex;align-items:center;width:245px;height:62px;padding:0;background:transparent;flex:0 0 auto}
.brand::before{content:"";display:block;width:100%;height:100%;background:url('convirtly-trades-logo-dark.png') left center/contain no-repeat}
.brand>span{display:none}
.light-brand{width:265px;height:82px;padding:0;background:transparent}
.light-brand::before{background-image:url('convirtly-trades-logo.png')}
.site-header nav{margin-left:auto;display:flex;gap:28px}
.site-header nav a{font-size:14px;font-weight:600}
.button{border:0;background:var(--lime);color:var(--ink);padding:16px 22px;display:inline-flex;align-items:center;justify-content:center;gap:22px;border-radius:8px;font-weight:800;line-height:1.2;cursor:pointer;box-shadow:0 0 0 1px rgba(10,23,21,.12);transition:.25s}
.button:hover{transform:translateY(-2px);filter:brightness(1.03)}
.button-small{padding:12px 15px;font-size:14px;gap:12px}
.menu-toggle{display:none}
.hero{min-height:calc(100vh - 80px);background:var(--ink);color:white;position:relative;overflow:hidden}
.hero:after{content:"";position:absolute;width:560px;height:560px;border:1px solid rgba(199,239,69,.14);border-radius:50%;right:-220px;top:80px;box-shadow:0 0 0 70px rgba(199,239,69,.025),0 0 0 140px rgba(199,239,69,.018)}
.hero-grid{position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.035) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.035) 1px,transparent 1px);background-size:74px 74px;mask-image:linear-gradient(to bottom,black,transparent)}
.hero-layout{min-height:650px;padding:76px 0 64px;display:grid;grid-template-columns:1.05fr .95fr;gap:72px;align-items:center;position:relative;z-index:2}
.eyebrow,.kicker{font:700 12px/1 "Manrope",sans-serif;letter-spacing:.16em}
.eyebrow{display:flex;align-items:center;gap:10px;color:#d5dfdc}
.eyebrow span{width:7px;height:7px;background:var(--lime);border-radius:50%;box-shadow:0 0 0 5px rgba(199,239,69,.14)}
h1,h2,h3{font-family:"Manrope",sans-serif;margin:0;line-height:1.06;letter-spacing:-.045em}
h1{font-size:clamp(3.2rem,5.4vw,5.4rem);max-width:760px;margin:24px 0 26px}
em{font-style:normal;color:var(--lime)}
.hero-lede{font-size:19px;color:#b9c7c3;line-height:1.6;max-width:680px}
.hero-actions{display:flex;align-items:center;gap:28px;margin-top:34px}
.text-link{font-weight:700;font-size:15px}
.text-link span{margin-left:8px;color:var(--lime)}
.trust-note{font-size:13px;color:#8fa09b;margin:18px 0 0}
.engine-panel{background:#10221f;border:1px solid #29403b;padding:22px;border-radius:20px;box-shadow:0 40px 90px rgba(0,0,0,.35);position:relative;z-index:2}
.panel-head,.panel-foot{display:flex;justify-content:space-between;font:700 10px/1 "Manrope",sans-serif;letter-spacing:.13em;color:#70817c}
.live{color:#91a29d}
.live i{display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--teal);margin-right:7px;box-shadow:0 0 10px var(--teal)}
.sources{display:grid;grid-template-columns:repeat(3,1fr);gap:8px;margin-top:23px}
.sources div{border:1px solid #2b423d;background:#0b1917;border-radius:9px;padding:11px 9px;display:flex;align-items:center;gap:8px}
.sources b{width:25px;height:25px;border-radius:6px;background:#edf6f3;color:var(--ink);display:grid;place-items:center;font-size:12px}
.sources span{font-size:9px;font-weight:700;letter-spacing:.1em;color:#98aaa5}
.flow-line{height:26px;display:flex;align-items:center;justify-content:space-around;position:relative}
.flow-line:after{content:"";position:absolute;width:67%;height:1px;background:#35514b;bottom:0}
.flow-line i{height:12px;width:1px;background:#35514b;position:relative;top:7px}
.journey{padding:14px 0}
.journey article{display:grid;grid-template-columns:36px 1fr 20px;align-items:center;gap:11px;padding:11px 12px;border-bottom:1px solid #233934;border-radius:9px}
.journey article.active{background:rgba(199,239,69,.09);border:1px solid rgba(199,239,69,.28)}
.journey article>span{font-size:10px;color:#71827d}
.journey small{font-size:9px;letter-spacing:.15em;color:#6e827c;display:block}
.journey strong{font-size:13px}
.journey article>b{color:var(--lime)}
.panel-foot{padding-top:10px}
.proof-strip{position:relative;z-index:3;min-height:90px;border-top:1px solid #2b3e3a;display:flex;align-items:center;gap:34px}
.proof-strip>div{display:flex;align-items:baseline;gap:7px;padding-right:30px;border-right:1px solid #394a46}
.proof-strip>div strong{font-size:16px}
.proof-strip>div span{font-size:10px;color:#95a39f;text-transform:uppercase;letter-spacing:.09em}
.proof-strip p{display:flex;gap:12px;color:#93a29e;font-size:13px}
.proof-strip b{color:white}
.proof-strip i{font-style:normal;color:var(--lime)}
.section{padding:120px 0}
.section-intro{max-width:750px}
.kicker{color:#67726f}
.kicker.light{color:#93aaa4}
.section-intro h2,.split-head h2,.process h2,.fit h2,.faq h2,.audit h2,.proof h2{font-size:clamp(2.5rem,4.2vw,4.4rem);margin-top:20px}
.section-intro h2 em,.process h2 em,.fit h2 em,.faq h2 em{color:#167c67}
.section-intro>p{font-size:19px;color:var(--muted);max-width:590px}
.problem-grid{display:grid;grid-template-columns:repeat(3,1fr);margin-top:65px;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.problem-grid article{min-height:250px;border-right:1px solid var(--line);border-bottom:1px solid var(--line);padding:32px;transition:.25s}
.problem-grid article:hover{background:white}
.problem-grid article>span,.service-index{font:700 11px/1 "Manrope",sans-serif;color:#8d9693}
.problem-grid h3{font-size:23px;margin:62px 0 12px}
.problem-grid p{color:var(--muted);margin:0;max-width:310px}
.section-callout{margin-top:28px;background:var(--lime);padding:26px 30px;display:flex;justify-content:space-between;align-items:center;border-radius:10px}
.section-callout a{font-weight:800}
.system{background:var(--ink);color:white}
.split-head{display:grid;grid-template-columns:1.25fr .65fr;align-items:end;gap:80px}
.split-head p{color:#a7b5b1;font-size:18px;margin:0 0 8px}
.system-tabs{display:grid;grid-template-columns:repeat(5,1fr);margin-top:70px;border:1px solid #2a423d}
.stage{background:#10211e;color:white;text-align:left;border:0;border-right:1px solid #2a423d;padding:24px 20px;cursor:pointer;transition:.25s;min-height:140px}
.stage:last-child{border-right:0}
.stage span,.stage small{display:block;color:#738580;font-size:10px;letter-spacing:.1em}
.stage b{display:block;font-family:"Manrope",sans-serif;font-size:16px;margin:25px 0 4px}
.stage.active{background:var(--lime);color:var(--ink)}
.stage.active span,.stage.active small{color:#50642e}
.stage-detail{border:1px solid #2a423d;border-top:0;display:grid;grid-template-columns:1.05fr 1fr .7fr;gap:48px;padding:42px;background:#0c1b18}
.stage-detail>div>span{font-size:11px;color:var(--lime);font-weight:800}
.stage-detail h3{font-size:30px;margin-top:15px}
.stage-detail p{color:#a7b5b1;margin:2px 0}
.stage-detail ul{list-style:none;padding:0;margin:0}
.stage-detail li{padding:8px 0;border-bottom:1px solid #283c38;font-size:13px}
.service-list{margin-top:60px;border-top:1px solid var(--line)}
.service-list article{display:grid;grid-template-columns:50px 1.2fr .7fr 48px;gap:35px;align-items:center;padding:38px 10px;border-bottom:1px solid var(--line);transition:.25s}
.service-list article:hover{background:white;padding-inline:24px}
.service-list small{font-size:10px;letter-spacing:.14em;color:#71817d;font-weight:700}
.service-list h3{font-size:29px;margin:8px 0}
.service-list p{color:var(--muted);margin:0;max-width:580px}
.service-list ul{margin:0;padding-left:18px;color:#53625e;font-size:14px}
.service-list a{width:44px;height:44px;border-radius:50%;border:1px solid #bbc4c1;display:grid;place-items:center;font-size:20px}
.difference{padding-top:20px}
.comparison{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin-top:55px}
.comparison article{padding:36px;border-radius:var(--radius)}
.comparison small{font-weight:800;letter-spacing:.12em}
.typical{background:#e9e8e1}
.ours{background:var(--ink);color:white}
.compare-flow{display:flex;flex-wrap:wrap;gap:10px;align-items:center;margin:38px 0}
.compare-flow span{border:1px solid #c6cbc3;border-radius:30px;padding:8px 12px;font-size:13px}
.ours .compare-flow span{border-color:#3a4c48}
.compare-flow .cold{border-color:#d8836a;color:#a8472b}
.compare-flow .hot{background:var(--lime);border-color:var(--lime);color:var(--ink)}
.comparison p{color:var(--muted);margin:0}
.ours p{color:#aab7b4}
.industries{background:#e8ebe5}
.split-head.dark p{color:#5d6966}
.split-head.dark h2 em{color:#167c67}
.industry-grid{display:grid;grid-template-columns:1fr 1fr;margin-top:70px;border-top:1px solid #cbd1ca;border-left:1px solid #cbd1ca}
.industry-grid article{padding:42px;min-height:320px;border-right:1px solid #cbd1ca;border-bottom:1px solid #cbd1ca;display:flex;flex-direction:column;transition:.3s}
.industry-grid article:hover{background:var(--ink);color:white}
.industry-grid>article>span{font-size:11px;letter-spacing:.14em;color:#5f716c;font-weight:800}
.industry-grid article:hover>span{color:var(--lime)}
.industry-grid h3{font-size:31px;max-width:470px;margin:55px 0 15px}
.industry-grid p{color:#65716e;max-width:480px}
.industry-grid article:hover p{color:#aab8b4}
.industry-grid a{margin-top:auto;font-weight:800;font-size:14px}
.process-layout{display:grid;grid-template-columns:.75fr 1.25fr;gap:100px}
.process-copy{position:sticky;top:130px;align-self:start}
.process-copy p{color:var(--muted);font-size:18px}
.dark-button{background:var(--ink);color:white;margin-top:20px}
.process-steps{list-style:none;padding:0;margin:0;border-top:1px solid var(--line)}
.process-steps li{display:grid;grid-template-columns:65px 1fr;gap:30px;padding:40px 12px;border-bottom:1px solid var(--line)}
.process-steps li>span{color:#157a65;font-weight:800}
.process-steps h3{font-size:30px}
.process-steps p{color:var(--muted);margin:10px 0 0}
.fit{padding-top:20px}
.fit-grid{display:grid;grid-template-columns:1.2fr .8fr .8fr;gap:20px}
.fit-grid>div:first-child{padding-right:30px}
.fit-card{padding:30px;border-radius:var(--radius)}
.fit-card>span{font-size:11px;font-weight:800;letter-spacing:.12em}
.fit-card ul{list-style:none;padding:0;margin:25px 0 0}
.fit-card li{padding:13px 0;border-bottom:1px solid rgba(10,23,21,.1)}
.fit-card li:before{content:"✓";margin-right:10px;font-weight:800}
.good{background:#dff5c6}
.bad{background:#e7e8e2}
.bad li:before{content:"—"}
.proof{background:#132824;color:white}
.proof-layout{display:grid;grid-template-columns:1fr 1fr;gap:100px}
.proof h2 em,.audit h2 em{color:var(--lime)}
.proof-placeholder{border:1px dashed #54706a;padding:38px;border-radius:var(--radius)}
.proof-placeholder>span{font-size:10px;letter-spacing:.14em;color:var(--lime);font-weight:800}
.proof-placeholder h3{font-size:30px;margin:30px 0 12px}
.proof-placeholder p{color:#a9b8b4}
.proof-placeholder small{display:block;color:#798e88;margin-top:30px}
.faq-layout{display:grid;grid-template-columns:.7fr 1.3fr;gap:100px}
.faq-layout>div:first-child{position:sticky;top:130px;align-self:start}
.faq-layout>div:first-child p{color:var(--muted)}
.accordion{border-top:1px solid var(--line)}
details{border-bottom:1px solid var(--line);padding:0 4px}
summary{list-style:none;font:700 19px/1.3 "Manrope",sans-serif;padding:27px 0;cursor:pointer;display:flex;justify-content:space-between;gap:25px}
summary::-webkit-details-marker{display:none}
summary span{color:#168068;font-size:24px}
details[open] summary span{transform:rotate(45deg)}
details p{color:var(--muted);max-width:680px;margin:0 0 28px}
.audit{padding:120px 0;background:var(--ink);color:white}
.audit-grid{display:grid;grid-template-columns:1fr 1fr;gap:100px}
.audit-copy>p{color:#a8b7b3;font-size:18px;max-width:570px}
.audit-copy ul{list-style:none;padding:0;margin-top:35px;display:grid;grid-template-columns:1fr 1fr;gap:10px 25px}
.audit-copy li{font-size:14px}
.audit-copy li:before{content:"✓";color:var(--lime);margin-right:9px}
.audit-form{background:white;color:var(--ink);padding:34px;border-radius:var(--radius)}
.form-head{display:flex;justify-content:space-between;align-items:flex-end;border-bottom:1px solid var(--line);padding-bottom:22px;margin-bottom:26px}
.form-head span{font-size:10px;letter-spacing:.13em;font-weight:800;color:#687570}
.form-head h3{font-size:24px;margin-top:7px}
.progress{width:80px;height:4px;background:#e2e5df;border-radius:3px}
.progress i{display:block;width:50%;height:100%;background:#17816b;transition:.3s}
.form-step{display:none;grid-template-columns:1fr 1fr;gap:18px}
.form-step.active{display:grid}
.form-step label{font-size:13px;font-weight:700}
.form-step label span{font-weight:400;color:#89918f}
.form-step .full{grid-column:1/-1}
.form-step input,.form-step select,.form-step textarea{display:block;width:100%;margin-top:7px;border:1px solid #c9cfca;border-radius:7px;background:#fafbf8;padding:12px;outline:none}
.form-step input:focus,.form-step select:focus,.form-step textarea:focus{border-color:#167c67;box-shadow:0 0 0 3px rgba(22,124,103,.12)}
.form-step .invalid{border-color:#d35031}
.form-step button{margin-top:8px}
.form-step .button{grid-column:2}
.back-button{background:none;border:0;text-align:left;font-weight:700;cursor:pointer}
.form-note{font-size:11px;color:#77827f;margin:18px 0 0}
.form-success{display:none;text-align:center;padding:30px 0}
.form-success span{width:50px;height:50px;border-radius:50%;background:var(--lime);display:grid;place-items:center;margin:auto;font-size:24px}
.form-success h3{font-size:27px;margin:18px 0 10px}
.form-success p{color:var(--muted)}
footer{background:#07110f;color:white;padding:85px 0 26px}
.light-brand small{color:#80918d}
.footer-top{display:grid;grid-template-columns:.55fr 1.45fr .65fr;align-items:center;gap:60px;padding-bottom:70px}
.footer-top h2{font-size:34px}
.footer-top h2 em{color:var(--lime)}
.footer-bottom{border-top:1px solid #23332f;padding-top:22px;display:flex;justify-content:space-between;color:#81908c;font-size:12px}
.footer-bottom nav{display:flex;gap:25px}
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.reveal{opacity:0;transform:translateY(20px);transition:opacity .7s ease,transform .7s ease}
.reveal.visible{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}
.reveal{opacity:1;transform:none;transition:none}
.button{transition:none}
}

@media(max-width:980px){.site-header nav{display:none}
.nav-cta{margin-left:auto}
.hero-layout{grid-template-columns:1fr;gap:30px}
.hero-copy{padding-top:30px}
.engine-panel{max-width:650px}
.problem-grid{grid-template-columns:1fr 1fr}
.split-head,.stage-detail,.process-layout,.fit-grid,.proof-layout,.faq-layout,.audit-grid,.footer-top{grid-template-columns:1fr;gap:45px}
.system-tabs{grid-template-columns:1fr}
.stage{min-height:auto;border-right:0;border-bottom:1px solid #2a423d;display:grid;grid-template-columns:30px 1fr 1fr;align-items:center}
.stage b{margin:0}
.industry-grid{grid-template-columns:1fr}
.service-list article{grid-template-columns:40px 1fr 44px}
.service-list ul{display:none}
.comparison{grid-template-columns:1fr}
.process-copy,.faq-layout>div:first-child{position:static}
.fit-grid>div:first-child{grid-column:1/-1}
.audit-copy ul{grid-template-columns:1fr}
.footer-top{text-align:center}
.footer-top>.brand,.footer-top>.button{margin-inline:auto}
.footer-bottom{flex-direction:column;gap:10px}
}

@media(max-width:640px){.shell{width:min(100% - 30px,var(--max))}
.site-header{height:68px}
.nav-cta{display:none}
.menu-toggle{display:block;margin-left:auto;border:0;background:none;width:44px;height:44px;padding:10px}
.menu-toggle span{display:block;height:2px;background:var(--ink);margin:5px}
.site-header nav.open{display:flex;position:fixed;inset:68px 0 auto;background:var(--paper);padding:28px 24px 35px;flex-direction:column;gap:22px;border-bottom:1px solid var(--line)}
.hero-layout{padding:50px 0 35px;min-height:auto}
h1{font-size:clamp(2.7rem,13vw,4rem)}
.hero-lede{font-size:17px}
.hero-actions{align-items:flex-start;flex-direction:column}
.engine-panel{padding:14px}
.sources span{display:none}
.proof-strip{flex-wrap:wrap;padding:24px 0;gap:15px}
.proof-strip>div{padding-right:14px}
.proof-strip p{width:100%;flex-wrap:wrap}
.section,.audit{padding:80px 0}
.section-intro h2,.split-head h2,.process h2,.fit h2,.faq h2,.audit h2,.proof h2{font-size:2.65rem}
.problem-grid{grid-template-columns:1fr}
.problem-grid article{min-height:210px}
.problem-grid h3{margin-top:40px}
.section-callout{align-items:flex-start;flex-direction:column;gap:16px}
.stage-detail{padding:28px;gap:24px}
.stage{grid-template-columns:28px 1fr}
.stage small{display:none}
.service-list article{grid-template-columns:30px 1fr 40px;gap:14px;padding:30px 0}
.service-list h3{font-size:24px}
.industry-grid article{padding:30px;min-height:300px}
.industry-grid h3{margin-top:45px}
.comparison article{padding:27px}
.process-steps li{grid-template-columns:42px 1fr;padding:30px 5px}
.fit-card{padding:25px}
.audit-form{padding:24px 20px}
.form-step{grid-template-columns:1fr}
.form-step .full,.form-step .button{grid-column:1}
.form-head{align-items:flex-start;flex-direction:column;gap:16px}
.footer-top{padding-bottom:50px}
.footer-bottom nav{flex-wrap:wrap}
.hero:after{display:none}
}


/* Multi-page navigation and call CTA */
.site-header nav{align-items:center}
.nav-dropdown{position:relative}
.nav-dropdown>button{border:0;background:none;color:inherit;padding:28px 0;cursor:pointer;font-size:14px;font-weight:600}
.nav-dropdown>button span{font-size:12px;margin-left:4px}
.dropdown-panel{position:absolute;top:66px;left:50%;transform:translate(-50%,-8px);width:270px;background:white;border:1px solid var(--line);border-radius:12px;padding:9px;box-shadow:0 22px 60px rgba(10,23,21,.18);opacity:0;visibility:hidden;transition:.2s}
.nav-dropdown:hover .dropdown-panel,.nav-dropdown:focus-within .dropdown-panel,.nav-dropdown.open .dropdown-panel{opacity:1;visibility:visible;transform:translate(-50%,0)}
.dropdown-panel a{display:block;padding:12px 14px;border-radius:8px}
.dropdown-panel a:hover{background:#eef2e9}
.dropdown-panel small{display:block;font-size:9px;letter-spacing:.12em;color:#7b8783}
.dropdown-panel strong{display:block;margin-top:3px}
.phone-cta{display:flex;align-items:center;gap:8px;font-size:13px;font-weight:800;white-space:nowrap}
.phone-cta span{width:31px;height:31px;border:1px solid #aab5b1;border-radius:50%;display:grid;place-items:center;color:#147762}

@media(max-width:1100px){.phone-cta b{display:none}
.nav-wrap{gap:24px}
.site-header nav{gap:20px}
}

@media(max-width:980px){.phone-cta{margin-left:auto}
.phone-cta b{display:block}
}

@media(max-width:640px){body{padding-bottom:70px}
.phone-cta{position:fixed;z-index:60;left:12px;right:12px;bottom:12px;background:var(--lime);color:var(--ink);height:52px;border-radius:9px;justify-content:center;box-shadow:0 10px 35px rgba(0,0,0,.25)}
.phone-cta span{border-color:rgba(10,23,21,.25)}
.site-header nav.open{align-items:stretch}
.nav-dropdown>button{padding:0}
.dropdown-panel{position:static;width:100%;opacity:1;visibility:visible;transform:none;box-shadow:none;margin-top:12px;background:#ecefe8;display:none}
.nav-dropdown.open .dropdown-panel{display:block}
.nav-dropdown:hover .dropdown-panel:not(:focus-within){transform:none}
}

/* Original trade photography */
.industry-grid article{padding:22px 22px 38px;min-height:520px;overflow:hidden}

.industry-grid article>img{width:100%;height:220px;object-fit:cover;border-radius:12px;margin-bottom:26px;filter:saturate(.88) contrast(1.03);transition:.35s}

.industry-grid article:hover>img{transform:scale(1.015);filter:saturate(1) contrast(1.03)}

@media(max-width:640px){.industry-grid article{min-height:480px;padding:16px 16px 30px}
.industry-grid article>img{height:205px}
}

/* Lead-to-Job Pipeline brand mark */
.brand-mark{width:48px;height:36px;border-radius:0;background-color:transparent;background-image:url('convirtly-pipeline-mark.png');background-repeat:no-repeat;background-position:center;background-size:contain;color:transparent;font-size:0}